Olivers Twisty Tales


This week I caught up with Boss Babe Lisa from Olivers Twisty Tales, which is a beautiful online boutique childrens store. Based in Sydney, this store is filled with gorgeous ideas, gifts and decor to fill your house with Pintrest worthy amazingness all year round. I was so excited when I found it on Instagram and even more so when Lisa the owner gave me some insight into her life and running this online treasure trove of awesomeness.  As most of my reader know…I love a good peak inside a mummy/ business driven lady. They are an utter inspiration to me and  it’s all about supporting small businesses and cheering on our mumtrepreneurs!


 Could you tell me a bit about yourself?

I run a small online children’s store in Sydney and love curating items that are handmade and not mass produced. Hubby and I have three children, 8, 6 and our littlest love, Daisy, 18months old. 

I have a background in Early Childhood/Primary Teaching and am particularly drawn to Steiner and Montessori items for my kids (and the store ๐Ÿ˜Š). I love finding items and toys that encourage open ended play and also encourage imagination. Interior pieces that are long lasting and visually appealing are also a winner

What got you started in starting your business?

When I had my first baby I had been teaching full time for 9 years and was looking forward to spending time in the ‘baby bubble’- I’d wanted a baby for so long I couldn’t wait!
Whilst on maternity leave I started making items for my son, clothing, blankets, then larger items like tee pees, fabric books etc
friends started asking for pieces and I began making custom orders whilst the baby napped.
Things progressed and I started trading at handmade markets, then I launched my first website. Soon after I was pregnant with babe no 2 so took a bit of a break from markets and custom orders. Once our second daughter was a bit older I rebranded and decided to stock some of my favorite brands and things I loved for my kids. As I knew they were great quality and long lasting.
Things moved from there and the store grew to include both kids interior pieces and carefully selected toys and items.

What is your biggest inspiration?

Definitely my children, what they love/what appeals to them. I also love finding lovely kids spaces and perfect pieces within those spaces. I find other mothers also a huge inspiration. After all, mums are the heart of the home and we’re all juggling little people’s schedules and lives- it takes a village . 

How do you juggle motherhood and being a boss babe?

Answer is probably not very well! ๐Ÿ˜‰ everyday is a different day and some more chaotic than others! Some days I have help and other days I can have a set plan though things always change if a child is sick/event on at school etc. I’ve learnt I can’t say yes to everything so I try to prioritise what is important each day and {hopefully} stick to it. 

Also I think flexibility is everything! If I didn’t get to something one day I’ll aim to revisit it on the weekend etc.

What does your day entail?

I set my alarm for before the kids get up and check emails/messages so I’m not interrupted and can think clearly. I then prioritise my day and get all the jobs I don’t want to do out of the way first. Otherwise I procrastinate on them all day and not productive at all.

I fit work around school drop offs and pick ups and set a block of time aside, when the baby naps, to pack orders, update stock and ship items. I try to make sure I’m efficient as possibly whilst the baby naps so I stay on task. 

I also work during the evenings, whilst the kids sleep, or on the weekend when hubby is home. I try and style and shoot on the weekends, when I have a block of time and order stock/liaise with suppliers, during the evenings.

I also have a lovely assistant that helps through the week/and busy periods such a Christmas.

What advice would you give to another mum starting her own biz?

Don’t give up! I have been with my business for over 6 years and it has been slow growth (as my children were very young when I started). Although I wanted to grow quicker I constantly remind myself the children are at the age where they need me (a lot!) so the business needs to work around them.

There are times when I have wanted to give up, but I’ve now learnt this is usually when the kids are sick/I’m struggling to fit everything in etc. I now take that as a sign to step back, close the shop for a week or two until I’m back on track.
Also I think it’s important to remember not to compare your business/growth/success with others in the same field. Remember why you started and focus on your goals. I never had money to start the business. I began saving all my profits from weekend markets and after 6 months of saving, then built my first website, had a logo designed, started using a photographer etc. it never grew overnight and I never had other funds to start. 

Best advice I’ve been given: run your business and don’t let the business run you.

Still working on that one ๐Ÿ˜Š

What advice would you tell your 12 year old self?
Don’t worry so much! Over time you will change and what you wanted as a career when you were younger may not be what you want when your older.

This is okay! Try to relax about it all:)

Also travel, travel, travel! I’m a natural worrier and was a big planner when I was younger. I wish I had taken some time to travel, you can always make money (hopefully!) you can’t always make memories ๐Ÿ™‚

Best sellers?

Our vintage hot air balloons. These are great for a range of age groups and create a sense of whimsical in any space. They are lovely for nurseries and can also suit older children’s rooms, book corners and playrooms.
Our lovely collection of wooden animals and toys are also popular (timeless and suit a range of age groups) as well as our miniland doll range.

What’s next for you?

Keep on juggling the children’s social lives:) and continue to find different items for the store.


Check out Lisa  on Instagram     http://www.instagram.oliverstwistytales

Shop now at:


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